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The Wolverhampton LGBT Alliance celebration, being supported by City of Wolverhampton Council, University of Wolverhampton and Wolverhampton Homes, will play host to an attempt to get the most number of people wolf howling continuously for a minute.
It runs on from the city's largest public arts event - Wolves in Wolves - and will take place at 4pm, at St Peter's Car Park, off Wulfruna Street, in Wolverhampton city centre.
The current world record stands at 803 people and is held by Great Wolf Lodge, who broke the record at Niagara Falls on 1 July, 2017, as part of the 150th Canada Day.
More than 4,000 free tickets for Wolves Pride have already been snapped up and organisers are calling on people to rally behind the world record attempt in a bid to break the 1,000 barrier.
City of Wolverhampton Council's Member Champion for Equalities, Councillor Paula Brookfield, said: "Wolves Pride is an important event in the calendar and this year the 'Big Howl' record attempt gives us a chance to put the city's rich diversity on the world map.
"The Big Howl is just one of the many family activities on offer throughout the day as the City of Wolverhampton comes together to help raise awareness of LGBT+ equality messages."
Emma Bull, Director of Organisational Development, University of Wolverhampton, added: "As a sponsor of both Wolves Pride 2017 and the Wolves in Wolves art project, the University of Wolverhampton is proud to be supporting The Big Howl. We are working with students from our nationally renowned Photography, Video & Film Production, and Journalism courses to support the official recording of this unique event. With campuses in the heart of the city, we know better than anybody that Wolverhampton has a lot to shout about!"
Ben Howley of Wolverhampton Homes and Chair of Wolverhampton LGBT+ Alliance, said: "As one of the sponsors behind the Wolves in Wolves project, we can't wait to see people come together for the Big Howl, which we hope will see us take the world record and put the City of Wolverhampton on the map.
"Wolverhampton Homes is proud to be one of the organisers behind this year's Pride event. We're passionate about diversity and have supported Wolves Pride since 2012. This year's Pride will see the launch of Wolverhampton LGBT+ Alliance, a network of organisations and businesses that have joined forces to improve services to the local LGBT+ community."
Two of the city's much loved Wolves in Wolves - 'Rainbow' by Julie Fletcher and Support Life by Alex Vann - will be part of Wolves Pride.
As well as the world record attempt, it will feature a broad range of music, live entertainment and performers, as well as a fantastic range of street food, bars, information stands, merchandise stalls.
There will also be a family fun area with activities for children, including special arts and crafts workshops with some of the Wolves in Wolves artists.
Tickets for Wolves Pride are free if you book in advance and £2 on the day. To find out more visit Type=links;Linkid=8653;Title=Wolves Pride Tickets;Target=_blank;.
- released: Tuesday 12 September, 2017