Superbowl UK, renowned for its premier entertainment and leisure experiences, will establish a new mixed-use concept venue, featuring 12 bowling lanes, Crazy Club Soft Play area, interactive darts, a bar and diner, and SEGA Prize Zone Arcade.
The deal, facilitated by joint letting agents Jamieson Mills and Jackson Criss, plays a pivotal role in transforming Victoria Arcade and Victoria Street into a vibrant leisure centre. The recent pedestrianisation of Victoria Street played a key role in attracting Superbowl UK to the location, reaffirming the Mander Centre’s ambitious redevelopment plans.
The agreement, set to complete in Q1 2025, includes an estimated £500,000 of landlord works to be completed by Catella APAM’s sustainable retrofit and principal contracting business, Vantage. The funding will prepare the space for Superbowl UK’s new venue.
Harry Wilce, Asset Manager at Catella APAM, stated: “Securing Superbowl UK as a tenant represents a significant achievement in our strategic vision for the Mander Centre and the City of Wolverhampton. This development will not only enhance the leisure offerings in the city centre but also serve as a catalyst for further investment in the area.”
Councillor Chris Burden, City of Wolverhampton Council Cabinet Member for City Development, Jobs and Skills, remarked: “This commitment shows great confidence in our city centre, which is seeing a huge amount of investment. Superbowl UK’s exciting plans to bring this empty retail unit back to life further delivers on our vision for City Centre West and shows how high streets are changing and adapting.”
“This investment provides a major boost to the city centre’s leisure offer for residents and visitors, creates jobs for local people, increases footfall to support current and emerging businesses, and complements plans coming forward for major regeneration around the Market Square area in partnership with the ECF,” he added.
Kate Quaintance, Acquisitions Director for Superbowl UK, stated: “Wolverhampton will be the 15th branch for the Superbowl UK group as part of our significant growth in the last 5 years. Our new venue will offer 30 job opportunities from Managerial positions to Guest Experience Hosts.”
“Superbowl UK Wolverhampton will bring the companies distinctive brand of family entertainment and competitive socialising to Wolverhampton and will join our other 14 venues across England and Wales. We can’t wait to get started and welcoming Wolverhampton to our exciting brand portfolio,” she concluded.